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Research

Publications: DR Zahra Sharifonnasabi

Howes A, Brokalaki Z, Sharifonnasabi Z, Licsandru TC ( 2024 ) . Towards an understanding of domestic practice as commodified work . Journal of Marketing Management vol. 40 , ( 17-18 ) 1529 - 1569 .
Sharifonnasabi Z, Mimoun L ( 2024 ) . Home and psychological well‐being in global consumer mobility . Journal of Consumer Psychology vol. 35 , ( 3 ) 415 - 433 .
Sharifonnasabi Z, Bardhi F ( 2024 ) . Making Home in a Digitized, Global and Neoliberal Society . Conference: Association for Consumer Research Conference 2024 Paris
Sharifonnasabi Z, Mimoun L ( 2023 ) . Transnational Market Navigation: Living and Consuming across Borders . Journal of Consumer Research vol. 50 , ( 6 ) 1198 - 1220 .
Sharifonnasabi Z, Bardhi F, Luedicke MK ( 2019 ) . How globalization affects consumers: Insights from 30 years of CCT globalization research . Marketing Theory vol. 20 , ( 3 ) 273 - 298 .
Sheikhzadeh M ( 2014 ) . Determining the Best Launch Time for New Products with Risk Considerations in a Competitive Market Situation . The Sustainable Global Marketplace , Springer Nature
SHARIFONNASABI Z, Mimoun L, Bardhi F . Home and Psychological Well-being in Global Consumer Mobility .